Automating inbound leads & booking workflows

A home services company used AI + automation to respond instantly to inquiries, qualify customers, and book jobs without manual follow-up.

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The challenge

HomeGoods was missing inbound leads due to slow response times, voicemail reliance, and manual scheduling processes.

Customers would inquire about services, but delays in follow-up caused many to move on to competitors.

The team was overwhelmed with inbound requests and unable to respond consistently—especially outside of business hours.

Our strategy

We implemented an AI-powered lead response and booking system designed to handle inquiries instantly and convert them into scheduled jobs.

The system focused on speed, qualification, and automation of the booking process.

Our approach included:

  • AI chatbot and SMS responder for immediate inbound replies

  • Smart qualification (service type, location, urgency, budget)

  • Automated scheduling with calendar integration

  • Pre-job confirmations and reminders to reduce no-shows

  • Follow-up workflows for missed or unconverted leads

The results

  • 65% increase in booked appointments

  • 60+ hours saved per month in manual work

  • Response time reduced to under 60 seconds

  • 38% increase in revenue from inbound leads

  • Fewer missed opportunities, including after hours

Instant lead response (under 60s)

Instant lead response (under 60s)

Increased booked appointments

Increased booked appointments

Reduced missed inquiries

Reduced missed inquiries

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